Sunday, January 24, 2010

More Dean/DOJ

http://themilkweed.com/

At The Milkweed website is the entire complaint filed by the Department of Justice against Dean Foods.

Here is a small but, telling part:

42. The Acquisition will result in a substantial increase in the concentration of processors that compete to supply fluid milk to purchasers located in the relevant geographic market. Some of these processors are located outside of Wisconsin, the UP, and northeastern Illinois. Prior to the Acquisition, Dean had the largest share of sales to purchasers within the relevant geographic market. Dean accounted for 44.6 percent of fluid milk sales; Foremost accounted for another 12.6 percent. As a result of the Acquisition, Dean now has more than 57 percent of all fluid milk sales in the relevant geographic market. There are only two other competitors with more than five percent of fluid milk sales in the relevant geographic market, Kemps LLC (a subsidiary of Hood LLC) ("Kemps") and Prairie Farms Dairy, Inc., which have 17 and 15 percent,respectively. Moreover, Dean's post-Acquisition shares are even higher in certain areas within the relevant geographic market: over 85 percent in the UP and over 60 percent in Green Bay, Wisconsin, and in northeastern Illinois (including Chicago).



Dean Foods has vowed to fight: http://www.deanfoods.com/our-company/news/press-release.aspx?StoryID=1378120

Dean feels the purchase will, "spur competition in and around Wisconsin."

3 comments:

  1. Does this mean that this administration is actually going to listen to what has been said about these and other (DFA) thieves and do something about it? Or will their gazillion dollar lobby come through for them yet again?

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  2. I found paragraph 39 also to be interesting. The sentence "fluid milk consumption does not decrease significantly in responce to a price increase".

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  3. kemps has been trying to put morning glory out of business for years. They only got scared when deans bought the plants from foremost. Now it will be harder to do what kemps has tried all along to put morning glory out of business. It was a blessing that deans bought the foremost plants, and continues to run them

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